Privacy Policy

Last Updated: January 2025

Quantum Pivot Ltd ("we", "our", or "us") operates the Max mobile application (the "App"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our App.

By using Max, you agree to the collection and use of information in accordance with this policy. If you do not agree with this policy, please do not use the App.

Important Notice:

Max is a guidance tool only and does not provide verified factual information. All product analysis and ratings are opinions for general guidance purposes. Please refer to our Terms of Service for full disclaimers regarding the limitations of our service and our exclusion of liability.

1. Information We Collect

1.1 Information You Provide

  • Account Information: When you create an account, we collect your name, email address, and authentication credentials. You may sign in using Apple Sign-In or Google Sign-In, in which case we receive the information you authorise those services to share.
  • Pet Profiles: Information about your pets including name, type (cat/dog), age, and photos you upload.
  • Product Submissions: When you submit a product that isn't in our database, we collect the photos and information you provide.
  • Feedback and Suggestions: Any feedback, suggestions, or reports you submit through the App.

1.2 Information Collected Automatically

  • Scan History: Records of products you scan, including barcodes, timestamps, and product information at the time of scanning.
  • Device Information: Device type, operating system version, unique device identifiers, and mobile network information.
  • Usage Data: Information about how you use the App, including features accessed and actions taken.
  • Subscription Information: Details about your subscription status, purchase history, and transaction records.

1.3 Information from Third Parties

  • Authentication Providers: When you sign in with Apple or Google, we receive your name and email address as authorised by you.
  • Payment Processors: We receive confirmation of subscription purchases and status updates from Apple App Store and RevenueCat.

2. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve the App's functionality
  • Create and manage your account
  • Process and analyse pet food products you scan
  • Store and display your scan history and pet profiles
  • Process subscription payments and manage your membership
  • Send you important notices about the App, including updates and security alerts
  • Respond to your enquiries and provide customer support
  • Analyse usage patterns to improve our services
  • Detect, prevent, and address technical issues and fraud
  • Comply with legal obligations

3. Data Storage and Security

3.1 Data Storage

Your data is stored on secure servers provided by:

  • Supabase: For user authentication and account data (hosted in the EU)
  • MongoDB Atlas: For application data including pet profiles, scan history, and product information
  • Backblaze B2: For photo storage

3.2 Security Measures

We implement appropriate technical and organisational measures to protect your personal data, including:

  • End-to-end encryption for sensitive product data
  • SSL/TLS encryption for all data in transit
  • Secure authentication using industry-standard protocols
  • Regular security assessments and updates
  • Access controls limiting who can access your data

4. Third-Party Services

We use the following third-party services that may collect information about you:

ServicePurpose
AppleSign-In, App Store, Payments
GoogleSign-In
SupabaseAuthentication
RevenueCatSubscription Management
OneSignalPush Notifications

5. Data Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

  • Service Providers: With third-party vendors who perform services on our behalf (as listed above)
  • Legal Requirements: When required by law, regulation, legal process, or governmental request
  • Protection of Rights: To protect our rights, privacy, safety, or property, or that of our users or the public
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, in which case you will be notified
  • With Your Consent: When you have given us explicit permission to share your information

6. Your Rights Under UK GDPR

Under the UK General Data Protection Regulation, you have the following rights:

  • Right of Access: You can request a copy of the personal data we hold about you
  • Right to Rectification: You can request that we correct inaccurate or incomplete data
  • Right to Erasure: You can request that we delete your personal data in certain circumstances
  • Right to Restrict Processing: You can request that we limit how we use your data
  • Right to Data Portability: You can request a copy of your data in a machine-readable format
  • Right to Object: You can object to our processing of your data in certain circumstances
  • Rights Related to Automated Decision-Making: You have rights regarding automated decisions that significantly affect you

To exercise any of these rights, please contact us at support@maxpet.app.

7. Data Retention

We retain your personal data for as long as necessary to:

  • Provide you with the App's services
  • Comply with legal obligations
  • Resolve disputes and enforce our agreements

When you delete your account, we will delete or anonymise your personal data within 30 days, except where we are required to retain it for legal purposes.

8. Children's Privacy

The App is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at support@maxpet.app.

9. International Data Transfers

Your information may be transferred to and processed in countries outside the United Kingdom. When we transfer your data internationally, we ensure appropriate safeguards are in place, including:

  • Standard contractual clauses approved by the UK Information Commissioner's Office
  • Transfers to countries with adequate data protection laws
  • Other lawful transfer mechanisms

10. Push Notifications

With your permission, we may send you push notifications about:

  • Important updates to the App
  • Information about your scanned products
  • Subscription status and reminders

You can disable push notifications at any time through your device settings.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by:

  • Posting the new Privacy Policy in the App
  • Updating the "Last Updated" date at the top of this policy
  • Sending you a notification where appropriate

We encourage you to review this Privacy Policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Quantum Pivot Ltd

Email: support@maxpet.app

Website: maxpet.app

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data protection rights have been violated: ico.org.uk

13. Legal Basis for Processing (UK GDPR)

We process your personal data on the following legal bases:

  • Contract: Processing necessary to perform our contract with you (providing the App's services)
  • Consent: Where you have given consent (e.g., marketing communications, push notifications)
  • Legitimate Interests: Processing necessary for our legitimate interests (e.g., improving the App, preventing fraud), where these are not overridden by your rights
  • Legal Obligation: Processing necessary to comply with legal requirements

© 2025 Quantum Pivot Ltd. All rights reserved.